The New Rhythm

Wayfinding for a wild world.

New technology pressures business to change. It is a time to pause, reflect and find the new rhythm again. I redesign the work and stay until it flows.

Bring Claude to your team  → Opportunity mapping

01 — Offerings

Three ways to redesign the work.

Pick by where you are: a team that already has Claude, an operation you need to see clearly, or categories and inventory that have stopped moving.

Claude adoption · your team

Your team, using Claude with confidence.

Built from how your team works today, not a generic course. Remote, in English or Spanish.

  1. Set the foundation

    An account review and a short team survey: what people use AI for, and where it gets stuck.

  2. Build skills and workflows

    Two hands-on workshops on the survey’s real cases. What works becomes shared team tools.

  3. See what holds, then evolve

    Six weeks later: what stayed in use, what dropped, what to adjust next.

You get
  • Recommendations for your Claude setupNeed the setup done for you? That’s available too.
  • Your team’s usage map
  • Shared skills and workflows, installed in your account
  • A review at week six
Bring Claude to your team  →
Diagnostic & opportunity mapping

See your operation clearly, then choose where to change it.

Point me at whatever evidence exists. A shared drive and one messy quarter are enough to start. I read what your people really do, then mark where it’s worth changing.

  1. Read the evidence

    The spreadsheets, reports and process documents you already have, plus short interviews with the people who do the work.

  2. Map how the work flows

    Where it stalls, where it’s done twice, and the questions nobody has asked out loud.

  3. Letter every task

    Each recurring task gets one of four As: automate, augment, add or avoid. Then which change is worth what it costs, and which goes first.

You get
  • The one thing most worth your attention
  • A map of how the work actually flows
  • Your tasks mapped to the four As, ranked, with a recommended first moveBuilding what it recommends is quoted separately.
  • 90 minutes with your team on all of it
Map your operation  →
Retail & distribution

Categories and inventory, with every SKU in view.

For retailers and distributors carrying thousands of SKUs.

  1. Read the sell-through

    Sales, stock and margin by SKU, store and channel. What sells, what sits, what’s missing.

  2. Find the gaps and openings

    Where a category underperforms, where demand goes unmet, and where inventory sits idle.

  3. Plan the moves

    What to shift in assortment, space, price or inventory, with a control group built in so you can see what worked.

You get
  • A sell-through map by SKU, category and channel
  • The gaps and opportunities, ranked by size
  • The inventory that isn’t moving, and what it ties up
  • A move plan per category, with a control groupHelp making the moves is quoted separately.
Talk about your categories  →

Inside the adoption work

Three worlds collide in that room: how the work gets done, how each person’s role has to change, and how they actually feel about it. In the rooms I’ve worked in, there’s language for the first two and rarely for the third, so it gets managed around instead of said.

AIRHow workgets doneHow your roleevolvesHow you feel

That is the shape of the problem, with AI Reflection at the centre where the three overlap. The instrument behind it is a different picture — five conversations down, three questions across — and it is on the framework page.

01

Everyone has been experimenting alone

What people are already doing with it, and have not mentioned

How much of it the room is doing twice, in private, without knowing.

02

A rollout handed down from above

The tool, the training, and what nobody said in the town hall

Whether the resistance is about the tool, or about what it means for the role.

03

Material that cannot leave the building

Client, regulated or confidential work, and where it has already met a chatbot

What is already happening with it, said out loud, once.

02 — Scouts

Three you can use today.

Free, and finished. Each one takes a single problem, so you're never handed a general-purpose tool and asked to work out the rest yourself. They need a paid Claude plan — Pro, Max or Team.

new-rhythm Stuck, lost, or not sure what you want next.Your whole life Download → sniffer You don't yet know if any of this is worth it.One folder Download → find-streams Your longest chat is doing seven jobs at once.One conversation Download →

Free to download and run on your own files, unmodified, with credit (CC BY-NC-ND). Using one inside a company needs a licence — write to me. New to this? What a skill is, in plain words →

New tools land in my newsletter, Creatism, first, usually with the argument that produced them. Subscribe free →

03 — Who

I am my own first customer.

Everything I install, I built for myself first and still run daily. That is the only claim I'd rather make than a case study.

Diego Bonifacino
Now
Embedded in a US$25M public-sector modernization program. Current work, not a reference.
Before
Business and digital transformation across the EU, Asia and Latin America.
Trained
Executive Master in Change, INSEAD. The AI Reflection Framework came out of that research.
Method
Human-in-the-Lead. The structure has to be yours, or you've rented someone else's judgement.

04 — The thinking

The practice, written down as it happens.

Creatism is where the argument goes before it becomes a tool. Subscribe if you want the thinking; hire me if you want the artifact.

CreatismEssays · Substack Human-in-the-LeadWhite paper The AI Reflection FrameworkFor leadership teams The New RhythmBook Entre Pasos y LatidosBook La Buena PreguntaEn español